Train yourself to write six & seven figure copy in the next 90 days

There's one thing I guarantee will solve all your problems: the ability to recognize and write good sales copy.

If you can write a great sales message, you're set for life.

It's one of, if not the most, valuable skills on the planet — whether you're freelancing or writing for your own business.

There's nothing quite like having an idea on a Friday, writing a sales letter by Sunday, and seeing sales come in on Monday.

For more than a decade I've trained some of the world's best copywriters — people who have gone on to generate more than $100mm each with their copy for themselves and other businesses — and I can tell you confidently that learning to write six and seven figure sales letters is actually really easy.

I know that sounds ridiculous, but it's true for one simple reason: because good copy is extremely formulaic.

In fact, some of the most successful letters ever written are some of the most "boring". The reason they work so well is they just follow the same simple persuasion formulas.

If you "hard-wire" those same persuasive fundamentals into your head to the point that they're as natural to you as speaking, you can do the same.

Now, I obviously can't promise you any results.

But yes, it's that easy. I've seen it work again and again.

And I've been teaching it all these years with just three simple steps.

Don't be fooled by how simple this is. That's the point:

1. Set aside 90 days

   In order for this method to work, you need to treat it like a part time job. You mark off time on the calendar, you don't skip days, and you don't do it just when you "feel like it". The reason this method works is because of the compounding effect of each day — putting your reps in day after day. So, no excuses. This isn't too much to ask, though. 90 days really isn't a lot of time to set aside to build one of the most valuable skills on the planet — and as you'll see in a moment, you only need to spend 1 hour per day.

2. Start from scratch

   Here's a bit of tough love: if you're not already writing six and seven figure sales letters, you likely don't know as much about copy fundamentals as you think you do. So it's extremely important you drop any ego you may have, clear your brain entirely, and come in with a beginner's mind — open to learning the fundamentals of six and seven figure copy from scratch.

3. Handwrite & study proven copy for 1 hour/day

   And here's the secret sauce: every day for 90 days, as you learn copy fundamentals, you should also set aside 1 hour to handwrite proven copy that demonstrates those fundamentals. Yes, hand copying... with paper and pen. This is where the magic happens — and where your brain actually "hard wires" the lesson you've learned.

   Then, new this round, you put it to work. You take the same section you just handwrote, have AI write it for your own product, and do the job that actually pays now: read the draft, see what's wrong with it, and write the note that gets a better one back. Every assignment includes my answer key so you can check your read against mine.

That's it. Really.

But I want to take a second to expand on that last step.

You know... the handwriting part.

If you've spent any time in copywriting circles, you've likely heard old head gurus say that the best way to get good at writing copy is to write out proven sales letters by hand.

I remember hearing that advice long ago and thinking it was a joke — "yeah right, no one actually does that."

But... turns out they actually do do that.

In fact many of the world's best copywriters started with it.

And after more than a decade teaching, I've personally never seen anything develop six and seven figure copywriters faster.

The reason it works is simple:

When you're studying copy fundamentals, handwriting a piece of copy that demonstrates those fundamentals forces you to slow down and allows your brain to actually hard wire how they're used in the real world.

Instead of just reading and immediately forgetting what you've read, you're actively programming muscle memory associated with those lessons into your head.

It's reinforcement.

So when you sit down to write your own copy, it just comes out naturally like a second language. And I've found one hour per day for about 90 days to be all you need to get this effect.

It programs your brain to think in winning copy.

Like I said, it's simple... but it works like nothing else.

And I've got over $1B+ in student results to prove it.

That's it — I've just given you the formula for training yourself to write six and seven figure copy in the next 90 days.

Focus on the fundamentals, handwrite proven copy that demonstrates them, then chief an AI draft of the same thing for your own offer.

Yes, it's absolutely this simple. I've got the results to prove it.

And there's nothing stopping you from going out and doing it yourself right now. Some of the most successful copywriters I've ever met got that way by doing exactly that.

But why not follow a proven plan?

One that has been proven to work for more than a decade?

And whose students have collectively generated more than $1B+ with their copy?

Whether you're a business owner, a struggling freelancer, or you're just getting started — as long as you can spare one hour per day over the next 90 days, I want to help you.